A memory is what is left when something happens and does not completely unhappen.

Edward de Bono

Memory Left Happens Completely

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Creativity involves breaking out of established patterns in order to look at things in a different way.

Edward de Bono

Creativity Breaking Different way

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Sometimes the situation is only a problem because it is looked at in a certain way. Looked at in another way, the right course of action may be so obvious that the problem no longer exists.

Edward de Bono

Situation Problem Certain Exist

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We need creativity in order to break free from the temporary structures that have been set up by a particular sequence of experience.

Edward de Bono

Creativity Temporary Structures

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Most executives, many scientists, and almost all business school graduates believe that if you analyze data, this will give you new ideas. Unfortunately, this belief is totally wrong. The mind can only see what it is prepared to see.

Edward de Bono

Executives Scientist Business school Believe

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Most of the mistakes in thinking are inadequacies of perception rather than mistakes of logic.

Edward de Bono

Mistakes Inadequacies Perception Logic

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Opportunity ideas do not lie around waiting to be discovered. Such ideas need to be produced.

Edward de Bono

Opportunity Lie Ideas Produced

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The purpose of science is not to analyze or describe but to make useful models of the world. A model is useful if it allows us to get use out of it.

Edward de Bono

Purpose Science Useful World

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Argument is meant to reveal the truth, not to create it.

Edward de Bono

Argument Reveal Create

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One very important aspect of motivation is the willingness to stop and to look at things that no one else has bothered to look at. This simple process of focusing on things that are normally taken for granted is a powerful source of creativity.

Edward de Bono

Motivation Willingness Stop

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It has always surprised me how little attention philosophers have paid to humor, since it is a more significant process of mind than reason. Reason can only sort out perceptions, but the humor process is involved in changing them.

Edward de Bono

Surprised Attention Philosophers Humor

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In the future, instead of striving to be right at a high cost, it will be more appropriate to be flexible and plural at a lower cost. If you cannot accurately predict the future then you must flexibly be prepared to deal with various possible futures.

Edward de Bono

Future Striving Flexible Plural

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If you wait for opportunities to occur, you will be one of the crowd.

Edward de Bono

Opportunities Occur Crowd

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Dealing with complexity is an inefficient and unnecessary waste of time, attention and mental energy. There is never any justification for things being complex when they could be simple.

Edward de Bono

Complexity Inefficient Mental energy

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Humor is by far the most significant activity of the human brain.

Edward de Bono

Humor Significant Activity Human brain

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The need to be right all the time is the biggest bar to new ideas.

Edward de Bono

Need Right Biggest Bar

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Unhappiness is best defined as the difference between our talents and our expectations.

Edward de Bono

Unhappiness Difference Talent Expectations

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To be successful you have to be lucky, or a little mad, or very talented, or find yourself in a rapid growth field.

Edward de Bono

Successful Mad Talent Rapid growth

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Many highly intelligent people are poor thinkers. Many people of average intelligence are skilled thinkers. The power of a car is separate from the way the car is driven.

Edward de Bono

Intelligent people Thinker Average Skilled

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Creative thinking - in terms of idea creativity - is not a mystical talent. It is a skill that can be practiced and nurtured.

Edward de Bono

Creative thinking Mystical Skill

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I think school is a place where thinking should be taught.

Edward de Bono

School Place Thinking Taught

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Teaching thinking for just five hours to unemployed youngsters increased employment 500 percent.

Edward de Bono

Teaching Unemployed youngsters

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I do a great deal of work with young children, and if you give a child a problem, he may come up with a highly original solution, because he doesn't have the established route to it.

Edward de Bono

Great deal Children Problem Original solution

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Humor is probably the most significant characteristics of the human mind. Far more significant than reason. In fact, reason is actually a very cheap commodity.

Edward de Bono

Humor Characteristic Human mind

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A painter may be looking at the world in a way which is very different from everyone else. If he's a craftsman, he can get other people to see the world through his eyes, and so he enlarges our vision, perception, and there's great value in that.

Edward de Bono

Painter World Craftsman People

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"25 Edward de Bono Quotes & Sayings

A memory is what is left when something happens and does not completely unhappen.

Edward de Bono

Creativity involves breaking out of established patterns in order to look at things in a different way.

Edward de Bono

Sometimes the situation is only a problem because it is looked at in a certain way. Looked at in another way, the right course of action may be so obvious that the problem no longer exists.

Edward de Bono

We need creativity in order to break free from the temporary structures that have been set up by a particular sequence of experience.

Edward de Bono

Most executives, many scientists, and almost all business school graduates believe that if you analyze data, this will give you new ideas. Unfortunately, this belief is totally wrong. The mind can only see what it is prepared to see.

Edward de Bono

Most of the mistakes in thinking are inadequacies of perception rather than mistakes of logic.

Edward de Bono

Opportunity ideas do not lie around waiting to be discovered. Such ideas need to be produced.

Edward de Bono

Edward de Bono

Argument is meant to reveal the truth, not to create it.

Edward de Bono

One very important aspect of motivation is the willingness to stop and to look at things that no one else has bothered to look at. This simple process of focusing on things that are normally taken for granted is a powerful source of creativity.

Edward de Bono

It has always surprised me how little attention philosophers have paid to humor, since it is a more significant process of mind than reason. Reason can only sort out perceptions, but the humor process is involved in changing them.

Edward de Bono

In the future, instead of striving to be right at a high cost, it will be more appropriate to be flexible and plural at a lower cost. If you cannot accurately predict the future then you must flexibly be prepared to deal with various possible futures.

Edward de Bono

Edward de Bono

Dealing with complexity is an inefficient and unnecessary waste of time, attention and mental energy. There is never any justification for things being complex when they could be simple.

Edward de Bono

Humor is by far the most significant activity of the human brain.

Edward de Bono

The need to be right all the time is the biggest bar to new ideas.

Edward de Bono

Edward de Bono

To be successful you have to be lucky, or a little mad, or very talented, or find yourself in a rapid growth field.

Edward de Bono

Many highly intelligent people are poor thinkers. Many people of average intelligence are skilled thinkers. The power of a car is separate from the way the car is driven.

Edward de Bono

Creative thinking - in terms of idea creativity - is not a mystical talent. It is a skill that can be practiced and nurtured.

Edward de Bono

Edward de Bono

Teaching thinking for just five hours to unemployed youngsters increased employment 500 percent.

Edward de Bono

I do a great deal of work with young children, and if you give a child a problem, he may come up with a highly original solution, because he doesn't have the established route to it.

Edward de Bono

Humor is probably the most significant characteristics of the human mind. Far more significant than reason. In fact, reason is actually a very cheap commodity.

Edward de Bono

A painter may be looking at the world in a way which is very different from everyone else. If he's a craftsman, he can get other people to see the world through his eyes, and so he enlarges our vision, perception, and there's great value in that.

Edward de Bono

Edward de Bono Quotes & Sayings

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